“With traditional paper labels, we had to change the prices once a week, occupying an employee’s time to do it. In places where there was a lot of product diversity, it was difficult to identify where the products were that needed to have their prices changed. … With electronic shelf labels, there is really not a whole lot required in order to take advantage of promotion and price management.” Alain Brochet proudly states, “Equipping my store with ESLs is one of the most beautiful things I have done in my entire time as a hardware store owner. With electronic shelf labels, the time savings is definitely there!”
