Electronic Shelf Labels (ESL)
for retail stores
Digital Price Tags for retail stores
What are Electronic Shelf Labels?
Electronic Shelf Labels (ESL) or Digital Price Tags are wireless display labels with monitoring and notification functions. All our labels have a low power flash capacity giving clear visibility at the shelf edge, enabling product identification in real-time, enhanced promos and stock alerts. For retailers such as grocery stores, these digital price tags bring competitive advantages, drive margins and push out costs while building customer trust.
Segment price tags or graphic price tags?
The Pricer system features both types of retail shelf price tags on the same platform. You can mix and match as you see fit. It's a great way to customize your product displays to fit your budget and, most importantly, your needs.
What are the advantages?
North America’s largest label supplier
The most reliable price automation system in the world
The complete optimization of your in-store operations management
Cost reduction and labor time savings
Increased profitability and improved customer experience
Discover our range of electronic shelf labels
SmartTAG Color
The new generation of graphic electronic shelf labels
The new generation of fully graphic electronic shelf labels offer you total freedom in design thanks to a customizable screen (e-ink) that will make your displays bright, colorful, sharp and aesthetic. Discover their performance.

The flash is available in the following colors

Blue

Cyan

Green

Magenta

Red

White

Yellow
SmartTAG Color (S) - 1.6"
A very small space for a large amount of information. Ideal for pharmaceutical, beauty or accessories services.
Characteristics
Size:
57 x 40 x 16.5 mm (2.3 x 1.6 x 0.65’’)
Updating time:
30 000 labels per hour
Barcode:
Front-facing
Colors:
Black/White, red and yellow
LED with 7 color flash, NFC integrated
Display
Size:
29.5 x 29.5 mm (1.2 x 1.2’’)
Technology:
Fully graphic, E-ink display (paper-like)
Number of pages:
Multiple pages for inventory and merchandising information
Battery
Battery life:
Up to 10 years - easy battery replacement
Characteristics | Size : Updating time: Barcode: Colors: | 57 x 40 x 16.5 mm (2.3 x 1.6 x 0.65’’) 30 000 labels per hour Front-facing Black/White, red and yellow |
Display | Size: Technology: Number of pages: | 29.5 x 29.5 mm (1.2 x 1.2’’) Fully graphic, E-ink display (paper-like) Multiple pages for inventory and merchandising information |
Battery | Battery life: | Up to 10 years – easy battery replacement |

SmartTAG Color (M) - 2.4"
The most coveted format by our customers. In addition to a compact design, take advantage of the e-ink screen for paper-like readability. It fits all types of shelves and is suitable for your coldest sections.
Characteristics
Size:
70 x 35 x 13 mm (2.7 x 1.4 x 0.5’’)
Updating time:
30 000 labels per hour
Barcode:
Front-facing
Colors:
Black/White, red and yellow
LED with 7 color flash, NFC integrated
Display
Size:
52 x 29.5 mm (2 x 1.2’’)
Technology:
Fully graphic, E-ink display (paper-like)
Number of pages:
Multiple pages for inventory and merchandising information
Battery
Battery life:
Up to 10 years - easy battery replacement
Characteristics | Size : Updating time: Barcode: Colors: | 70 x 35 x 13 mm (2.7 x 1.4 x 0.5’’) 30 000 labels per hour Front-facing Black/White, red and yellow |
Display | Size: Technology: Number of pages: | 52 x 29.5 mm (2 x 1.2’’) Fully graphic, E-ink display (paper-like) Multiple pages for inventory and merchandising information |
Battery | Battery life: | Up to 10 years – easy battery replacement |

SmartTAG Color (L) - 3.0"
A large space for high-definition visibility. Perfect for displaying your promotions and operations as you want.