North American grocery retailer signs agreement with JRTech Solutions to digitize stores with Pricer Plaza™

MONTREAL, JUne 28, 2024 – 3RTech Solutions has signed an agreement with a large Tier 1 North American grocery retailer for the cloud-based platform Pricer Plaza™, which allows for in-store automation and communication, within an initial 50 of their stores.

The rollout of Pricer Plaza™ and electronic shelf labels within the initial 50 stores is expected to be completed by the end of 2024. This installation by one of the largest grocery chains in North America with over 1500 grocery and pharmacy stores, is the first large-scale full-store deployment of four-color labels in North America.

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3M and JRTech Solutions Partner to Revolutionize Manufacturing Process with Pricer Electronic Shelf Labels

MONTREAL, May 14, 2024 – 3M, a global leader in innovative product solutions, has partnered with JRTech Solutions, a leading digital systems integration company and provider of Pricer Electronic Shelf Labels (ESL), to introduce an ultramodern digital tracking and documentation system at the 3M Brockville, Ontario Production Site.

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Associated Grocers and JRTech Solutions Collaborate to Equip AG Foods Retail Stores with Cutting-Edge Pricer SmartTAG Color™ Digital Labels.

MONTREAL, October 24, 2023 – Associated Grocers, a leading grocery wholesale company based in Western Canada, (a division of the Pattison Food Group), and serving an extensive network of over 650 independent retail locations, has selected JRTech Solutions to supply their members with the latest generation of fully graphic Pricer Smart Labels.

The first complete grocery store installation of JRTech Solutions’ newest range of Pricer electronic shelf labels (ESL), known as SmartTAG Color™, with advanced Black, Red, White, and Yellow color display capabilities, took place at Liberty Foods in Fruitvale, BC. This milestone represents the first full store installation in North America to employ four-color electronic shelf labels.

JRTech Solutions’ Pricer SmartTAG Color™, the first full store Black, White, Red and Yellow Electronic Shelf Labels installed in North America
JRTech Solutions’ Pricer SmartTAG Color™ Black, White, Red and Yellow Electronic Shelf Labels installed at Liberty Foods

“Historically, altering paper labels in our stores required a substantial investment of our employees’ time. In our quest for more efficient operations, we’ve been actively exploring digital solutions to manage price changes, track inventory, and restock products quicker, allowing our employees to focus more on what truly matters: assisting our customers. JRTech Solutions and our new Pricer Smart Labels enable us to achieve precisely that objective,” mentions Derrick Dar, Managing Director of Liberty Foods. “The addition of the color yellow to our digital tags allows our promotions to clearly stand out, making it the ideal choice for us and our customers.”

Brody Powell, General Manager of Wholesale Associated Grocers – Division of the Pattison Food Group, selected JRTech Solutions after a comprehensive evaluation of ESL solutions and providers. He emphasizes, “JRTech stands out from other providers, boasting an impressive fifteen-year track record with their Pricer electronic shelf label solutions. Their profound industry expertise and extensive installation base across various verticals have clearly set them apart. Furthermore, JRTech Solutions’ Digital Smart Label System seamlessly integrates with the point-of-sale systems used by our member stores.”

“We are proud to be partnering with the AG Group to help streamline store processes and create added value for their brand and their members. While our system has been installed in hundreds of grocery stores across Canada since 2009, this agreement is a significant step forward in the adoption of our black, white, red and yellow smart labels. It also widens our footprint in Western Canadian grocery, once again solidifying JRTech’s position as the preeminent provider of ESLs in North Amercia,” says Diego Mazzone, President and CEO of JRTech Solutions.

Associated Grocers and JRTech Solutions partner to equip AG stores with Pricer electronic shelf labels
From left to right: Robin Singh (Associated Grocers), Barry Rutherford (Liberty Foods), Ken Trousdell (JS Software), Derrick Dar (Liberty Foods), Faye McLean (Associated Grocers), Robert Hurl (Liberty Foods), Michael Foltin (JRTech Solutions)

About Associated Grocers

Proud to be the “Home of the Independent” since 1927, today Associated Grocers is the leading grocery wholesale company in Western Canada and a division of Pattison Food Group serving independent retail locations in British Columbia, Alberta and Saskatchewan out of several distributions centers located in two provinces. For more information, visit

About Liberty Foods

About Liberty Foods – With community and service being its core values, Liberty Foods is a family-run operation based in Fruitvale, British Columbia since 1957. For more information, visit

About JRTech Solutions Inc.

JRTech Solutions Inc. is a privately-held corporation headquartered in Montreal, Québec. JRTech Solutions Inc. is the leading Canadian Electronic Shelf Label (ESL) provider and the largest distributor of Pricer Electronic Shelf Labels in North America, involved in over 1,200 store installations with over 15 million labels installed since 2008. For further information, visit

For further information:  (514) 889-7114 ,