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Metro Inc. will embrace electronic shelf labels to improve their profitability

Electronic shelf labels Pricer in 99 Metro stores

According to this article from Ottawa Business Journal, Metro Inc will embrace electronic shelf labels, self-checkouts, to boost their productivity and profits.

For its digital transformation, Metro plans to install Pricer’s electronic shelf labels from JRTech Solutions in 99 stores which can digitally display change prices.

“We are accelerating because the financial returns are better,” CEO Eric La Fleche said during a conference call with analysts after the company released its third-quarter financial results.

Improvements in the technology are helping to drive its costs down, La Fleche said. Such technology allows for better productivity, so Metro can reduce some employee hours as well as use it to fill gaps in areas where it is difficult to find employees, he added.

In response to rising labour costs and as consumers demand more convenience, growing increasingly accustomed to online shopping and home delivery, the entire retail industry has been shifting toward automation in recent years.

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